A Business Report On Diageo Plc

A occupation Report on Diageo PLC Introduction/ primer The spare-time activity taradiddle lead be on Diageo PLC focusing on their present role and performance in the drinks sedulousness and more than directly at the spirits and wine sector. This melodic theme allow for include a swot analytical framework, which testament draw attention to the organisations Strengths, Weaknesses, Opportunities and Threats, from this, future targets for good sight be reviewed. Diageo PLC is arguably the worlds leading premium drinks stage business with a product portfolio consisting of international brands of spirits, wines and beer. With a collection of sometime(a) and rising brands developed targeting consumers tastes and preferences, Diageo has been able to provide its goods geographically nigh the world, whirl its range to consumers of all tastes and culture. Diageo Trades in clxxx markets, with offices establish in 80 variant countries and manufacturing facilities ac ross the globe.[i] Methodology This report go away canvass Diageo PLC by conducting a SWOT compend using cultivation researched from various different sources such as UK broadsheets, BBC News and Diageos own website. The reason a SWOT analysis will be used is that it clearly highlights the infixed strengths and weaknesses of the business alone also allows the business to look away to the external challenges and threats tho also how to capitalise on the strengths done opportunities. The report will then analyse the accuracy of these findings and whether both sources may be biased on the information they present. This will then be followed by conclusion and recommendations for further improvement for the business. Data charts and a clear SWOT diagram can be free-base in the concomitant. Findings and Analysis See appendix figure 1 Strengths The Diageo website reports that the business trades in approximately 180 markets, which includes offices in 80 differen t countries. This is one of Diageos underly! ing strengths which makes them a bigger provide in...If you want to get a full essay, order it on our website: OrderEssay.net

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